Blog& Podcast
WHAT TO CONSIDER BEFORE BRANDING YOUR BUSINESS
When it comes to building your business, everyone's goal comes down to the same thing ‑‑ to stand out, to make an impression, and to get noticed and drive traffic. Why is it that most businesses don't start off with the right branding? I truly believe it's because they skip a very important part and that's two steps ‑‑ research and planning....
THE PSYCHOLOGY OF BRANDING AND WHAT IT MEANS TO YOUR BUSINESS
Did you know that 75 percent of buying decisions are based on emotions alone? As a business owner, you're probably asking, "Why does that matter to me?" Let me tell you. Because emotions are tied to branding, which is tied to how you represent your product and your service. One of the biggest emotions we all want to evoke as entrepreneurs is...
WHY SKIMPING ON BRANDING IS A HUGE BUSINESS MISTAKE
Do you ever go to the store and look at a product and question whether you should purchase it or not just because of the way it is packaged? Or do you ever visit a website and look at it and go, "I just don't trust it. The design is just not up to par. It just doesn't look right. I'm going to go somewhere else, purchase another product for more...
WELCOME TO FORWARD MASTERY
Welcome to Forward Mastery! This is a new endeavor for me, and I'm so glad that you're taking the time to listen or read the podcast below. I want to give you an introduction to what you will be learning on this podcast. I created this blog called forwardmastery.com because I see so many businesses lacking in branding and a clear visual message....
Recent Posts
WATCH – VIDEO CONTENT IS KING AND WHY YOU NEED TO STEP BACK
This week's post features my interview with Kyle and Kyle from #CoffeeWithKyles. I had the pleasure of sitting down and having morning drinks with #CoffeeWithKyles to discuss social media and video content creation. Here is what we cover: • Currently obsessed with:...
HOW TO ACCOMPLISH ENTREPRENEURSHIP AS A SINGLE PARENT
Welcome to today's episode, "How I Accomplished Entrepreneurship." Today's topic comes from a question I received on Instagram. It reads, "Hi, I'm a single mom too and hoping to start my own business. I've been successful in the corporate world, but it isn't...
WHAT VALUE COMES WITH PERSONAL BRANDING
In today's post I discuss why there is value in personal branding? Do you ever meet someone high up in business? Maybe a CEO or major speaker, and then you go to their social media channels or maybe their LinkedIn account, and you're unimpressed? Let me tell you. The...
SELF LOVE, SPIRITUALITY & ENTREPRENEURIAL CONFIDENCE
When Joel Boggess first approached me to be on his Relaunch Show, I was extremely hesitant. It wasn't that I didn't have confidence to talk about marketing, branding or even creating a Digital Agency from scratch called MergeForward.com when my kids were so young and...
HOW TO HIRE A WEB DESIGNER
In this Podcast I share what to look at for when hiring for a website design and development project. You know you need a website for your business or you're looking to update, but how do you know the person or team you're going to hire will do a great job and deliver...
